On the reality game show Britain's Got Talent, the hosts (Ant and Dec) they are both wearing smart casual clothes. They are not dressed to fancy which would make the audience like them more as they seem more down-to-earth however they are not scruffy which means they still look presentable to host a popular game show.
Another example of hosts wearing smart casual clothes are the two hosts on E4's Tool Academy. Both hosts look tidy however they are not over-doing it.
Our hosts will also be wearing smart casual clothes.
We also have an archetype as one of our contestants. Ashley Jenson is a stereotypical blonde who is not very clever.
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